A Timeless Icon: Longines
Nestled in the lush valley of Saint-Imier, on the slopes of Switzerland’s Jura mountains, lies the birthplace of Longines. This charming town, home to the brand’s first factory, is also where you’ll find the Longines Museum—a must-visit for anyone exploring the area. Until then, let this article take you on a journey through Longines’ storied past.