Keeping up with beauty trends can feel like a whirlwind these days, especially with TikTok introducing new micro-trends almost daily alongside the mega trends from summer.
But don’t worry—there’s a trend for every beauty style this fall. The timeless bright, radiant, and fresh skin look is still going strong, but now we’re also seeing the rise of matte and velvet textures. As we transition into autumn, our color palette shifts with the season, and even the ‘Clean Girl’ trend is being refreshed with warm, earthy tones.
Gone are the porcelain makeup looks of 2016, but bold, intense, and mysterious makeup styles are making their mark this season, adding depth and drama to your fall beauty routine.
Popular Makeup Trends for Fall
Pumpkin Spice
Remember the latte makeup trend? This soft, monochromatic look in brown tones gets a seasonal update with autumn-inspired shades, creating a spicier, warmer vibe. Enter Pumpkin Spice makeup, a perfect fit for the monochrome trend, where rich red tones blend with browns on the eyes and settle on the lips with a gorgeous brick hue.
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Blush Blindness
When it comes to blush, how much is too much? The answer, according to the blush blindness trend, is whatever suits you! Blush—especially in liquid and cream forms—continues to be a mega trend, with cheekbones remaining the focal point this fall. Within this blush craze, we’re seeing fun micro trends. The blonzing trend introduces a bronzer-blush hybrid for a sun-kissed glow, while the Jelly Donut Blush trend creates a radiant look that combines highlighter and blush. Finally, the I Am Cold trend mimics the natural flush of cold skin, with intense red-pink blush swept across the cheekbones and nose for a fresh, wintry finish.
Winter Red
Bright reds are left behind with summer, making way for the deep, rich tones of burgundy, both in your wardrobe and your makeup. Dark red shades perfectly capture the contemplative mood of chilly winter days, creating a striking and timeless makeup look. For a classic style, go for a sharp-edged dark red lipstick. For a more relaxed vibe, smudge the edges, or opt for an ombre effect to keep things modern and fresh.
High Dose of Shimmer
The mirror skin trend is still going strong, bringing high levels of shimmer to makeup looks this season. Think radiant, dewy finishes—perfect for winter. To achieve this glow, focus on shimmery makeup bases and dewy foundations, and stick to liquid or cream formulas while avoiding powders. Top off your look with a clear, glossy balm to add a final touch of luminosity—your go-to beauty savior for a dazzling, reflective finish.
Velvet Matte
If a glowing complexion isn’t your thing, you’ll be happy to hear that matte formulas are making a comeback—but with a twist. This season’s matte trend is all about a velvety finish, especially ideal for those with oily skin. Try foundations with ink-like formulas that dry down to a comfortable matte. For blush and highlighter, look for powder, mousse, or cream-to-powder hybrids. Finish your look with translucent powder to lock it in and achieve that smooth, velvety texture.
Soft Baddie
The Brat and Baddie makeup trend that took TikTok by storm this summer has been reimagined as Soft Baddie for the colder months. The look pairs bronzed, warm skin with a subtle, shadowed gaze that still retains depth. Lips are defined with a soft, non-contrasting pencil-lipstick duo for a harmonious, framed finish. To keep the makeup fresh and radiant, a touch of shimmery translucent powder is applied, along with minimal highlighter on key spots like the tip of the nose and the inner corners of the eyes.
Focus on the Gaze
This fall, espresso makeup intensifies, with all eyes on the gaze. Think dark, smoky tones framed by bold black eyeliner. And it’s time to refine your skills because graphic eyeliner is entering the scene in a big way, adding a creative and bold element to the look.
Current Clean Girl
The minimal, healthy glow of the Clean Girl makeup look, traditionally done in peach and pink tones, gets a seasonal update. This fall, we’re leaning toward warmer, slightly edgier hues. A micro eyeliner or dipliner pairs perfectly with light, barely-there foundation. Bronze nude blushes that blend seamlessly with the skin, and lip nudes that hint at caramel, round out the look for a refined yet effortless finish.
