Watches don’t just show us the time. They also provide information on issues such as our style and socioeconomic status. Apart from watches and wall clocks, the watches that engraved on automobiles’ console also reflects same perspective.
Almost every car nowadays has a watch. This magic tool that shows the time is sometimes on the console and sometimes on the dashboard. The timepieces, which were analogue in the first cars and mostly digital since the 70s, are as long-lasting as automobiles. While primary task of watches is to show the time in standard cars, they add prestige to the prestige of the car and its owner in higher segments. In such vehicles, most of the watches are produced by hand, and thanks to the materials of the parts used, they are both longer-lasting and more ostentatious.
BUGATTI
The Bugatti Veyron model featured a classic analog watch. Inspired by the Veyron, Parmigiani produced special wristwatches and also created a dazzling artwork in the 16C Galibier concept. Parmigiani’s watch can be used both as a cockpit and as a wristwatch. The current models of the brand, Chiron and Centodieci, now have digital watches.
MASERATI
Maserati, which does not give up the analog and oval design mechanical watch, has included La Salle’s design wonders in the past. Maserati, which has been using its own watches since 2012, also has wrist watches with its own brand.
ROLLS-ROYCE
The British car maker prefers different brands according to their models. While the current Ghost model includes the Zenith brand watch option, the Boat Tail model, which will be produced only 3, has the customer-specific Bovet 1882. This watch can be used as both a wristwatch and a cockpit watch. Also, Nicole Nielsen & Co. or Cartier brands are also among the preferences of Rolls-Royce customers.
MERCEDES
IWC watches are featured in Mercedes E class models and AMG versions. IWC circular analog watches are optionally available in the mid-size models of the brand.
BENTLEY
The Bentley and Breitling partnership began in 2002, and the Swiss watch brand designed the dashboard watch for the Continental GT. In 2003, the production of Breitling-Bentley series wristwatches also started. Today, cockpit watches of all Bentley models are produced by Breitling.
FERRARI
Although Ferrari prefers digital watches instead of analog today, they used Veglia Borletti and Jaeger-LeCoultre watches in their vehicles in the past. And it had almost always integrated these watches into the dashboards of the cars.
ASTON MARTIN
Aston Martin featured Smiths and Jaeger-LeCoultre watches in the past. However, it prefers digital watches in its current models.
LINCOLN
Ford Group’s luxury brand Lincoln collaborated with Cartier for many years and offered special versions to Cartier in some of its models. The 1977 Continental Mark V Cartier Edition was one of them with its huge watch.
DS
The new premium brand of the French has gained a place in the market with impressive designs in a short time. The cockpit watch, designed by B.R.M and used in the DS7 Crossback and DS9, turns around its own axis and creates a visual show.
HISTORY OF CAR WATCH
The Waltham Watch Company, founded in the USA in 1850, developed the first watch for automobiles in 1896. Over time, Waltham watches began to be used in Cadillac, Locomobile, Packard, Pierce-Arrow, Simplex Rolls-Royce brands. While people once focused on the functionality of watches only to know the travel time and time, over the years the watches have become the decoration of the cockpit and the car. Digital watches have replaced analog ones, but we still encounter very valuable analog watches in luxury brands today.
