Here are our favorite tote bags of 2024, including the most popular tote bags that will be among the fixtures of your wardrobe this season.
Even though micro bags are on the trend lists, in the hustle and bustle of city life, a huge bag filled to the brim becomes your savior. That is to say, it is easy to achieve a lighter, more active and more stylish style with a tiny bag. But from day to night, a bag that can hide all the chaos of life, such as your laptop, cables, makeup bag, maybe a water bottle, speeds up our heartbeat. As a result, when it comes to urban style, functionality comes to the fore alongside elegance and trends.
Most Popular Tote Bags
The answer to all these needs is tote bags. These designs, which have been on the agenda for the last few seasons, first appeared on the fashion scene as soft, canvas shopping bags. Then, in the hands of high fashion, totes rose to the status of an ‘It Bag’ and gained a new character with different materials, solidifying their place in the trend lists with each update.
In the last seasons, we have seen totes in fabric versions as in their origin.
Then the Dior Book Tote entered our lives. In addition to the structured Book Tote, which became a phenomenonİ let’s not forget Marc Jacobs’ The Tote Bag. After the duo, which brought high revenues to brands with their sales performance, it was the turn of Prada’s raffia bags that went viral. This portrait-shaped tote was a favorite of last summer.
In the winter months, we came across Saint Laurent’s Icare model, which reinterpreted shopping bags. Hailey Bieber and Zoe Kravitz’s street styles were like an ad campaign for the bag. With the silent luxury trend, Hermès Birkins, which are considered a bit old-faced by the new generation, although they are an investment, have made a rapid re-entry into the agenda. Of course, we can say that the brand’s rising price policies, class action lawsuits and sales strategies were also effective in this popularity.
So, what are this season’s favorite totes? First of all, since we have not yet entered the hot summer, leather and suede totes are among the favorites. We are not into canvases yet. With the changing shopping habits, pieces that will not go out of fashion in the short term, that can stand the test of time with their high quality and that can set the bar for every style with their weight are therefore at the forefront.
Favorites of the Season
Hermès Birkin
Sorry, they don’t go out of style. They have icon status and are truly classics. Whether you pair them with a heavy coat and stilettos or with Adidas sweatpants and an oversized blazer, the popularity of Birkins continues and will continue. You are lucky if you have a Birkin in your closet. And if you are offered to buy one, don’t miss out. We’ve already mentioned the brand’s rising price tags and their successful performance in second-hand sales. So, like a good watch, Birkins offer a real win-win opportunity, promising both an investment and a chic style.
The Row The Margaux Bag
Dubbed as the next generation Birkin, The Margaux Bag first went on sale in 2018. With its boxy form, extremely large volume and clean lines, this simple bag was a manifesto against the Logomania trend of the period. Margaux, which attracts attention with its Italian craftsmanship, timeless design and variety of uses, went viral in recent weeks. Like a perfect cashmere sweater, the bag, which is a real wildcard, is the latest favorite of celebrities, stylists and influencers.
Prada Leather Tote
Prada always comes up with a popular bag every season. This season’s first is a leather tote bag, but unfortunately it doesn’t have a special name for now. Let’s admit, this bag was first talked about with its resemblance to The Row’s tote. So, you can think of this duo as eyebrows that are sisters, not twins. However, it should be noted that the ancestor of both is Hermès Bolide. Prada’s tote also stands out with its clear rounded lines and refined design.
Polène Cyme
One of the newest and most favorite Parisian brands, Polène’s Cyme bag has a slightly more rustic and feminine aura with its fan lines. If a slightly smaller size is more your style, you can also check out the Cyme Mini. Founded in 2016, the brand uses Italian leathers in all its bags and the bags are produced in Ubrique, Spain. By the way, the price tags of the brand, which is rapidly increasing in popularity, are in parallel with this increase. If you don’t shop online, you may have to wait in line to access Polène’s bags, which have stores in New York, Paris and Tokyo.
Proenza Schouler Chelsea Tote
Proenza Schouler’s Chelsea bag has fan lines just like Polène. However, made of a softer leather and lacking structure, the bag is a true grab it off the shelf, fill it up and go design. The handmade bag has two handles and a magnetic closure. It also has a detachable shoulder strap (by the way, Margaux also has this feature). In other words, it is fully functional.
Loewe Puzzle Fold Tote
Loewe’s Puzzle bag with graphic lines inspired new pieces in the Fall/Winter Pre 2023 collection. The Puzzle Fold, the young member of the Puzzle family, was introduced to fashion lovers in this collection and attracted attention with its clean stitching and sharp lines bearing Loewe’s signature. This portrait-shaped, stylish, sporty and practical design continues its popularity in its second season. Especially this model, which can be folded and reduced to a square flat surface, is a savior for your travels when you have difficulty closing the suitcase.
