At Watches and Wonders, H. Moser & Cie. introduced the Endeavor Center Seconds Concept Lime Green, in which the brand interprets the traditional art of Grand Feu enamelling with contemporary methods on a classic fumé color dial.
Last year, green watch dials were trend in haute horology world -perhaps this is a reflection of sustainability trend- and as watch editors, we were used to writing about these green dials. It is not known whether the green dial of Endeavor Center Seconds Concept Lime Green, which is introduced on the first day of Watches & Wonders, is a sign that green dial trend will continue, yet there is no doubt that this eye-catching dial will be on the agenda for a while.

As many of us might know, one of the iconic sides of the independent watch brand H. Moser & Cie. is its fumé dials. The latest of these fume dials is the Endeavor Center Seconds Concept Lime Green. In this new model, the brand interprets the traditional art of Grand Feu enamelling with one of the most striking colors of today. Let us meet Endeavor Center Seconds Concept Lime Green, which features only three hands on its dial.
The three main elements of this plain watch are leaf-shaped hour and minute hands and central seconds hand. If this dial were in blue tones, we would describe it like glassy sea, but since it is in green, the watch can be described like a forest that can be seen afar and contains dozens of shades of green. Because the watch has nothing but hour and minute hands and central seconds. Neither a logo nor indices…

H. Moser & Cie. applied the traditional art of enamel with a contemporary interpretation in the dial of Endeavor Center Seconds Concept Lime Green. To get this dial, the simple yet eye-catching enamel work is engrained on a gold plate. Once the desired hammered texture was achieved, three different color pigments were applied to the dial. To achieve color graduation, enamel masters applied the pigments one by one and oxidized them with heat of furnace. Throughout these stages, the dials are baked 12 times, thus achieving a darkening green tone on the edges.







